You built something.
I make sure people find it.

Affordable digital presence for business owners the system counted out. No contracts. No jargon. Just results.

(262) 391-8137 • Waukesha, WI • Troy picks up.

You Have a Business. People Can't Find It.

You're good at what you do. But when someone pulls out their phone and searches for what you offer, you don't show up. The guy down the street with a marketing budget does. That's not fair. I fix it.

I build the digital presence that makes your business visible on Google, Google Maps, and AI assistants like ChatGPT and Siri. Professional quality. Small business prices.

What You Get

Clear Steps. Clear Prices. No Surprises.

Visibility Check Free

See how findable your business is right now. Takes 30 seconds. No signup.

  • Instant report on your online presence
  • See what's working and what's broken
  • No email required, no sales pitch
Run Free Check
Fix List $97 one-time

Detailed audit + 10-minute walkthrough call with Troy. Plain-language report: here's what's broken, here's how to fix it, here's what it'll cost.

  • What AI and search engines see when they look at your business
  • Who's showing up instead of you (and why)
  • Written fix list ranked by impact
  • Recorded walkthrough so you can review later
Get the Fix List
Stay Found $47 /month

Monthly monitoring so your visibility doesn't slip. No contract. Cancel anytime.

  • Monthly check on your search and AI visibility
  • Updates when search engines change how they find businesses
  • Monthly check-in call with Troy
Learn More

See full details on all services →

Safe to Work With

No judgment. No games. Straight work.
I've worked around the justice system. I know the barriers.
You'll know the price before we start. No surprises.
I keep your business private. Period.
No contracts. Cancel anytime. Your stuff is yours.

Proof

Real Work. Real Results.

What our clients say, and what we've built.

“Working with The Midnight Garden was genuinely one of the most meaningful and aligned collaborations I've had… Troy delivered a fully built, production-ready website… calm, intentional, and deeply aligned with my voice… no pressure, no upselling.”

Joshua P. Thompson, The Magnetic Remembering (Google Review)

Local Business

Casa Noble (Waukesha, WI)

Before

Outdated site. Not showing up for "restaurant near me" searches. Confusing mobile experience.

After

Clean, mobile-first website. Clear menu and hours. Google-ready structure. Customers can now find them on search and Maps.

What changed: full site rebuild, mobile-first design, structured data, clear service presentation.

View the site →

In-House

Steel Man Resumes

900+ resumes for returning citizens and blue-collar workers. Same founder, same commitment. Steel Man Resumes is the individual-scale version of what The Midnight Garden does for businesses.

See it live →

Troy Carr - Founder

Meet Troy

Troy Richard Carr spent years working in corrections and mentoring people rebuilding their lives. He built Steel Man Resumes and helped over 900 people with their careers. Now he builds digital visibility for business owners who need to be found online. Based in Waukesha, Wisconsin.

Read Troy's full story →

Common Questions

How much does it cost?

Free visibility check, no strings. Fix List with walkthrough: $97. Full "Get Found" implementation: $497 one-time. Monthly monitoring: $47/month, cancel anytime.

How long does it take?

The Get Found package is delivered in 5-7 days. Most businesses see improvements in search visibility within 2-4 weeks.

I'm not tech-savvy. Is that a problem?

Not at all. Troy handles everything. You tell him about your business, he builds what you need. No technical knowledge required.

What if I don't have a website yet?

The Get Found package includes building one. If you already have a site, Troy will optimize it instead. Either way, you end up with something that works.

Why should I trust you?

Troy spent years working in corrections and mentoring people rebuilding their lives. All pricing is upfront. No contracts. If he can't help, he'll say so. The first conversation is always free.

What if it doesn't work?

The $97 Fix List shows you exactly what's wrong before you spend more. If the audit shows no clear path forward, Troy will tell you that. No pressure to buy more than you need.

Ready to Get Found?

Start with a free check or call Troy directly. No pitch. Just an honest conversation about where you stand.

If we're not a fit, you'll know fast.